Management Studies(A)
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Entrepreneurship [1]

Paper Code: 
GBBA 302A
Credits: 
4
Contact Hours: 
60.00
Max. Marks: 
100.00
Objective: 

This course will enable the students to -

• Create understanding of the nature and forms of entrepreneurial management.

• Develop entrepreneurial skills and competencies among students.

Course Outcomes (COs):

Course

Learning outcomes

(at course level)

Learning and teaching strategies

Assessment

Strategies

Course Code

Course Title

GBBA 302A

Entrepreneurship

 

CO 145: Recognize the nature and forms of entrepreneurial management.

CO 146: Develop the creativity and innovation skills among students.

CO 147: Analyses social entrepreneurship and various business strategies to apply in real life situations.

CO 148: Discuss about the system and functioning of family businesses.

CO 149: Review the sources of financing the entrepreneurial business.

CO 150: Develop different entrepreneurial skills for successful business.

Approach in teaching:

Interactive Hours,  Group discussions, problem solving sessions.

 

Learning activities for the students:

Self learning assignments, Effective questions,  Chart preparation.

Class test, Semester end examinations, Quiz, Assignments, Presentation, Individual and group projects

 

12.00
Unit I: 
Entrepreneurship

Entrepreneurship: Meaning, Nature, Benefits, Classification of Entrepreneurship, Evolution of the Concept of Entrepreneurship, Entrepreneurial Process
Entrepreneur: Competencies of an Entrepreneur, Types of Entrepreneur, Role and Functions of Entrepreneur

12.00
Unit II: 
Promotion of a New Venture:

Promotion of a New Venture: Search for a Business Idea – Sources of Ideas, Idea Processing and Selection; Pre-start-up Implementation – Assembling Necessary Inputs; Establishing the Enterprise and Start-up Stage – Start-up Operating objectives, Positioning the Enterprise
Business Plan: Concept, Characteristics, Steps in developing a Business Plan, Need and Importance of Business Plan, Feasibility Study for New business, Valuation of a New Company

12.00
Unit III: 
Forms of Business Ownership:

Forms of Business Ownership: Sole Proprietorship, Partnership, Limited Liability partnership and Corporation form, Joint Stock, Co-operative Venture, Franchising
Entrepreneurship, Creativity and Innovation: Meaning, Creativity Vs Innovation, Creativity and Innovation Process, Stimulating Creativity; Organizational actions that enhance/hinder creativity, Sources of Innovation in Business

12.00
Unit IV: 
Role of Government in Entrepreneurial Development:

Role of Government in Entrepreneurial Development: Need; Government Assistance, Incentives and Schemes for Infrastructural facilities
Family Business and Entrepreneurship: Concept of Family business, Structure and Kinds of family firms, Management of family enterprises, Conflict and conflict resolution in family firms, Encouraging Change in the family business system

12.00
Unit V: 
Financing the Entrepreneurial Business

Financing the Entrepreneurial Business: Sources of finance – Short-term and Long-term; Loan syndication, Consortium finance, Venture capital, Angel Investors
Institutional Support to Entrepreneurs: SIDBI, IDBI, IFCI, FIWE

Essential Readings: 

• Burns, P., Entrepreneurship and Small Business, Palgrave, New Jersey
• Drucker, P. F., Innovation and entrepreneurship: Practice and principles, Elsevier, USA
• Hisrich, R., & Peters, M., Entrepreneurship, Tata McGraw Hill, New Delhi

References: 

• Holt, D. H., Entrepreneurship new venture creation, Prentice Hall India, New Delhi
• Kaplan, J., Patterns of entrepreneurship, Wiley
• G.S Sudha, Fundamentals of Entrepreneurship, R.B.D Publications Jaipur
• Vasant Desai, Entrepreneurial Development, Himalaya Publishing House
• Roy Rajeev, Entrepreneurship, Oxford Higher Education

E-resources:
•https://www.google.co.in/books/edition/Entrepreneurial_Development/uUdLA... [2]
• https://www.google.co.in/books/edition/The_Oxford_Handbook_of_Entreprene... [3]
• https://www.google.co.in/books/edition/Innovation_and_Entrepreneurship/O... [4]

Journals:
• Journal of Entrepreneurship and Innovation in Emerging Economies
• Business Perspective and Research
• Gyan Management
• IIS Journal of Commerce & Management
• Indian Journal of Marketing

Academic Year: 
2022-2023 [5]

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Source URL: https://www.management.iisuniv.ac.in/courses/subjects/entrepreneurship-11

Links:
[1] https://www.management.iisuniv.ac.in/courses/subjects/entrepreneurship-11
[2] https://www.google.co.in/books/edition/Entrepreneurial_Development/uUdLAgAAQBAJ?hl=en&gbpv=1&dq=Entrepreneurship+full+preview&printsec=frontcover
[3] https://www.google.co.in/books/edition/The_Oxford_Handbook_of_Entrepreneurship/3UutoOJn1RkC?hl=en&gbpv=1&dq=Entrepreneurship+full+preview&printsec=frontcover
[4] https://www.google.co.in/books/edition/Innovation_and_Entrepreneurship/OiuDBAAAQBAJ?hl=en&gbpv=1&dq=Entrepreneurship+full+preview&printsec=frontcover
[5] https://www.management.iisuniv.ac.in/academic-year/2022-2023