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Personal Selling and Sales Force Management Practical [1]

Paper Code: 
DBBA 504B
Credits: 
2
Contact Hours: 
30.00
Max. Marks: 
100.00
6.00
Unit I: 
Unit I

Case Study/ Team Project/ Application Based Question/ Role Playing/ Group Discussion related to Unit

6.00
Unit II: 
Unit II

Case Study/ Team Project/ Application Based Question/ Role Playing/ Group Discussion related to Unit

6.00
Unit III: 
Unit III

Case Study/ Team Project/ Application Based Question/ Role Playing/ Group Discussion related to Unit

6.00
Unit IV: 
Unit IV

Case Study/ Team Project/ Application Based Question/ Role Playing/ Group Discussion related to Unit

6.00
Unit V: 
Unit V

Case Study/ Team Project/ Application Based Question/ Role Playing/ Group Discussion related to Unit

Essential Readings: 

Still, Cundiff & Govani: Sales Management, Prentice Hall of India Charles Futrell: Fundamentals of Selling, McGraw Hill

Academic Year: 
2016-2017 [2]

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Source URL: https://www.management.iisuniv.ac.in/courses/subjects/personal-selling-and-sales-force-management-practical-0

Links:
[1] https://www.management.iisuniv.ac.in/courses/subjects/personal-selling-and-sales-force-management-practical-0
[2] https://www.management.iisuniv.ac.in/academic-year/2016-2017